About us

We are a technology and electronics store that began its journey in Egypt in 2008, placing quality and trust at the heart of everything we do.

In 2023, we took a major step forward by expanding into the United Arab Emirates—specifically Dubai—bringing our regional expertise to a broader, more advanced global market.

We specialize in Apple products, especially iPhones and their accessories, with a strong commitment to delivering reliable products that meet customer expectations.

What sets us apart is our professional team dedicated to inspecting and grading pre-owned Apple devices, carefully sourced from the USA, Japan, and Canada. Every device goes through detailed testing and preparation to ensure top performance and a smooth user experience.

Our mission is simple: real value, guaranteed quality, and a trusted shopping experience backed by years of expertise.